Strategic Planning and Communications Training

Got a smaller or mid-sized operating budget? If so, chances are that you are focused on service delivery and employee payroll, with little left over for marketing or messaging. 

However, you still need to communicate with your patients,  students, families and funders. And you need to communicate clearly, frequently and in a way that engages all constituents within and beyond your organization. 

Enter: A customized, ready-to-use communications and media-relations plan that's specific to your defined needs and specific service areas:

• A plan that your non-communications staff will find easy to learn and use
• A seasonal editorial and social media calendar to keep your content and media pitches trending and relevant
• Training and employee coaching to implement this simple plan for maximum impact and reach. 

• Social media and risk management: What you and your employees need to know
• Business writing: including messaging bad news or pending organizational changes or mergers
• Media relations: From pitches to placements to OpEds and everything in between 

 "... A talented and experienced instructor who gave honest and meaningful information. I left with new-found knowledge as well as inspiration. This workshop was money and time very well-spent!”